Imaginal Being is an activist design practice for the artful enablement of the digital, the biological, and the physical.
Founded by Kendra Dalley, Imaginal Being operates at the intersection of Science, Engineering, Design, and Art — where one realm can incite (r)evolution inside another to mother Nature.
Ecosystem services
I apply immersive research, hands-on experimentation, and high-fidelity design to three platforms I see guiding our evolution from nature-inspired design to nature-empowered design.
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Bringing to market is great, but we want to take the long view and implement and impact people’s value systems, getting them to listen very carefully to what nature is asking of us right now.
Relationship: Nature & Culture
Potential Expressions: creative brand strategy, content development, editorial direction, copywriting + voice
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We research, embody, and design new ecosystems — relationships of interactions attuning to the deep patterns of nature while engaging in the tension between physical and environmental constraints.
Relationship: Ecology & Technology
Potential Expressions: product design, experiential design, user experience, production/project management
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(WIP) Through experimenting with bacteria-printed textiles, biopolymers, and other matter, we explore the potential for closed-loop systems of (re)use, designing for decay, and the interactions and relationships with matter.
Relationship: Grown & Made
Potential Expressions: speculative research, workshops & events, etc.
Imaginal Being is industry-agnostic, collaborating with visionary initiatives leading their industry to meet or exceed the level of ecosystem services provided.
Selected projects
Initiative Accessible clean energy for every community
Client Solstice Power Technologies
Role Product Design & Strategy
Product suite design for solar farm x community relationships for Solstice, was founded on the belief that every American household should have access to affordable renewable energy. We organize, educate, and innovate to make solar accessible.
🔗 WEBSITE
Initiative Reawakening living connections
Client ION * Biome
Role Email Design & Strategy
Wellness support — as nature intended. Translational storytelling and email design for ION* Biome, a consumer product line which taps into nature’s greater intelligence, empowering our cells to do what they do best: regenerate and repair.
🔗 WEBSITE
Initiative Enliven senses in dark times
Client Sensory Bounty
Role Design, Experience, Production
A dark nights dance party to enliven the senses through the bleak winter months, produced by myself and XO Seattle. In collaboration with Photon Factory, we dreamed up an edible hanging food forest to engage the senses of taste and touch.
Initiative Empowering personalized health outcomes
Client Arivale
Role Product Design & Engineering
Product and app design & development for Arivale, a new type of healthcare system that combines cutting-edge genetic analysis, microbiome & blood assays, personalized coaching all with the goal of improving individuals’ health.
Accelerating the regenerative agriculture
Farmers Footprint
Email Design & Strategy
Community activation through storytelling and email design. Farmer's Footprint, is a coalition of farmers, educators, doctors, scientists, business leaders aiming to expose the human and environmental impacts of chemical farming and offering a path forward through regenerative agricultural practices.
🔗 WEBSITE
Initiative A platform for self discovery & emotional tooling
Client FindCenter
Role Design & Strategy
Rebrand and redesign of Findcenter, a platform for personal development, growth, and well-being.
Other projects
Client
Role
Finding meaning in the mundane
3rd Ritual
Copywriting & Design
Tree communication network for internal ops
Kaiser Permanente
Product Design & Strategy
Reframing the relationship to food waste
Seconds ( digital tv series )
Creative Production & Web Design
Decarbonizing the fashion industry’s supply chain
Vert Science
Content & Community Activation